Seafood Scotland has launched an export programme to provide companies with insight and support that will help them respond to market changes and maximise opportunities to develop or expand trading links with France, Spain and Italy. 

Experienced France-based seafood consultant Bruno Correard will be compiling quarterly market insight reports, which Seafood Scotland anticipates will provide invaluable information and bring about real opportunities for the Scottish industry.    The reports include analysis of political, economic and social factors affecting the seafood industry.  “These will help to identify changes in consumer behaviour, identify new trends, and aid trade development for seafood companies.    Bruno Correard is also available to provide support on the ground in these countries where needed,” says Marketing Manager Clare Dixon.

“We are delighted that Bruno Correard will be undertaking a role for Seafood Scotland and the Scottish seafood industry. He has a wealth of European and global seafood experience, from catching, right through to retail and food service.  The market insight and intelligence he provides will ensure that we remain market facing and able to maximise the value of Scottish seafood. With his extensive network of contacts, he is also able to identify new opportunities for Scottish seafood,” states SFS CEO Libby Woodhatch. 

Seafood Scotland is also working alongside Scottish Development International to explore global markets. “We are currently canvassing seafood companies, requesting information about the markets they export to and those they would like to develop.   This assessment will be used to identify future export growth opportunities as part of a wider push to develop the entire Scottish food and drink industry,” explained Clare.

For further information about this programme contact Clare Dixon at:
This e-mail address is being protected from spambots. You need JavaScript enabled to view it or 0131 557 9344.