The role of Seafood Scotland within the SSP
In 2012, the Cabinet Secretary for Rural Affairs and the Environment, Richard Lochhead, established the Scottish Seafood Partnership (SSP). The aim of the Partnership was to add value to all seafood products from net to plate and to promote the sustainable profitability of the seafood sector.
The members of the partnership identified key issues facing the industry and put forward 30 project recommendations aimed at pro-actively addressing these issues. These recommendations were accepted by the Cabinet Secretary in February 2014. The actions have a three year timescale for delivery and are now being implemented by a group of eight delivery partners working alongside industry stakeholders. To download the report, please CLICK HERE
Seafood Scotland is playing a central role in the SSP in that it has been tasked with co-ordinating the delivery of the project plan. In addition to its role as project co-ordinator, Seafood Scotland is also one of the key delivery partners. In its role of delivery partner it will lead on several projects which range from skills development within the seafood sector to market development in key export markets around the world. Seafood Scotland will also work to support individual businesses in the areas of fish technology and innovation and in develop marketing material that can be used by individual companies to promote their seafood under the Scotland, a Land of Food and Drink brand. Through Seafood Scotland social media, the newsletter and the ‘latest news’ section of the website we’ll keep industry up-to-speed on our SSP activities.
The SSP has its own communication channels including social media and newsletter