From advice on business development, branding, digital, promotions and maximising event attendance, to guidance with finding new markets and sources of funding, Connect Local offers a wide range of support. It aims to help the Scottish seafood industry build upon the success already seen by strengthening the local food and drink supply chain.

Bringing together a unique mix of experts to provide free advice presents a huge opportunity for suppliers and those looking to source local seafood. The Connect Local team has worked within the seafood and wider food and drink industry over a number of years delivering a range of workshops and helping to deliver events.

The team can provide one to one knowledge and networks to support entrepreneurs, organisations or groups in achieving their growth aspirations. Available are tailor-made training programmes, learning journeys or workshops to help improve marketing skills, support regionally based market development, forming common interest groups and supporting applications for protected food name status.

A range of promotional activities are being carried out to support awareness of seafood from Scotland to key local and UK target markets. These include regional branding exercises, educational features to over 45,000 chefs through the UK’s largest digital chef network, media and buyer study trips to industry, editorial in target foodservice publications, and attendance at leading events to educate and inspire buyers and culinary networks.

If you’d like to become involved in these marketing activities, get free advice and support, or to receive sales enquiries for Scottish seafood, please get in touch with the team.                       +44 (0)1224 711044

Funded by the Scottish Government and European Maritime and Fisheries Fund, Connect Local is delivered by a team of food and drink specialists from SAC Consulting, SAOS, Scotland Food & Drink and Seafood Scotland to deliver a free local food and drink marketing advisory service.


    Seafood Scotland, 1f1 Ratho Park One, 88 Glasgow Road, Newbridge, EH28 8PP, UK +44 (0)131 557 9344